The great “remote vs. office” debate has dominated headlines for years now. But while everyone’s been arguing about where we work, the real revolution has been happening in when we work.
Asynchronous work—where teammates collaborate without needing to be online simultaneously—isn’t just a perk for the WFH crowd. It’s fundamentally reshaping how work happens across industries, and the companies embracing it are seeing dramatic advantages in both recruitment and productivity.
Take Doist, creators of Todoist. They’ve operated with a fully asynchronous team across 35 countries for over a decade. Their approach isn’t just about accommodating time zones—it’s a complete reimagining of collaboration. “We hire the best people regardless of location, and then trust them to get their work done without constant supervision,” explains their Head of Remote, Chase Warrington. Their employee retention rate? A remarkable 94% in an industry where 30% annual turnover is normal.
My friend Maria, an engineering manager at a mid-sized SaaS company, initially resisted asynchronous work. “I worried about losing the spontaneous collaboration of real-time interaction,” she told me. Six months after implementing async-first practices, her team’s output had increased by 34%, and they’d cut meetings by over 60%. “People actually think through their communications now instead of using others as rubber ducks,” she explained.
The benefits extend beyond productivity. When Shopify analyzed their internal data, they discovered that teams working asynchronously reported 28% higher satisfaction with work-life balance and were 32% less likely to report burnout symptoms.
But asynchronous isn’t a magic bullet. Financial technology startup Finvo tried going fully async and reverted after three months of confusion. “We didn’t invest in the right documentation practices,” admitted their CTO. “Everyone was working whenever they wanted, but nobody knew what anyone else was doing.”
Successful asynchronous companies rely on several common practices:
Clear decision-making frameworks that specify which decisions need synchronous input and which don’t. Gitlab’s RACI documentation (Responsible, Accountable, Consulted, Informed) for each project role has become the gold standard.
Rich documentation as a replacement for institutional knowledge. When UI designer Caroline joined Automattic, she was amazed to find detailed internal resources answering virtually every question she had about processes, decisions, and company history.
Normalized response times that set clear expectations. At Buffer, they clarify which communication channels require what response time: Slack (within a day), Email (within 2-3 days), Project management software (within the task deadline).
The most successful teams don’t just allow asynchronous work—they design for it deliberately. And as more companies recognize that talent doesn’t operate on a 9-to-5 schedule, the ability to work effectively across time and space will become less of a perk and more of a requirement for competitive organizations.