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Infographic: Record Festive GMV, Thinner Seller Margin: The Bill Behind India's Q4 2026 Shopping Boom

29 October 2026·29 words·1 min

Infographic: Infographics Digital Economy Entrepreneurship Festive Season 2026 Seller Economics Marketplace Fees

Original article: Record Festive GMV, Thinner Seller Margin: The Bill Behind India’s Q4 2026 Shopping Boom

Vertical infographic comparing India's festive 2026 e-commerce record with seller costs: Rs 24,200 crore GMV in the first two days, 35-45% of selling price consumed by fees and ads, 10% cancellation penalties, festive COD return rates, Rs 20,000 crore of MSME festive financing, and the January 2027 pricing-rule change. — India’s festive GMV is real. So is what leaves the seller before COGS.